From content strategy, design and copywriting through to print and distribution, SoQuo can support all aspects of your print media. Print media embrace an extensive and varied range of products. The role of promotional applications such as magazines, brochures, leaflets, flyers, direct mail, catalogues and posters should not be underestimated in this growing digital age - nor should business communication tools such as stationary, newsletters, training manuals and reports. The development of digital technology has made the possibilities virtually limitless. The medium for print remains inextricably linked, however. Print media and interactive media need close design and functioning to be considered part of a whole campaign. It is easy for a company to choose one agency for designing their website and another one for designing their brochure - SoQuo does both.

Print has been mistaken as a dying media because of digital trends, with companies being forced to spend their marketing budget on their website. However, there is an ever-increasing market and pressure to create eye-catching and innovative ways of presenting printed information. In the same way as we build websites, we make them, so that, hopefully, people will return. People like printed information that they can pickup, feel and keep (this might lead them to your website). This has called for more specialised print processes and better visual research, bringing the relationship of printed media and interactive media closer together. You should ignore neither.

In today's market, combination campaigns that employ traditional postal campaigns and e-shot newsletters are delivering higher response levels than those campaigns that employ only one type of media. In today's market, we have to reinforce your brand and message clearly in different ways, I order to communicate properly with your audience. Blending different media across several channels of distribution will give your audience a different type of experience and perception of your brand and product, by capturing them at every level.

The different types of print media we design are bespoke and priced accordingly. However, do not think that running a much larger campaign will be too expensive for you to afford. We can take design aspects and ideas from what we have done for you in your website or CD-ROM and form a much larger campaign.

SoQuo can take the burden from you and plan a visual strategy how best to show off your strengths - whatever your subject matter. To find out more about designing for print media, then contact us or fill out one of our briefing questionnaires. We will get back to you as soon as possible.